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    <loc>https://www.mikeilovett.com/the-grommet</loc>
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    <loc>https://www.mikeilovett.com/home</loc>
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      <image:title>Home - Me</image:title>
      <image:caption>Calm, cool, collaborative, and ready to learn something new. My job is a mix of writing/producing bylines, blogs, newsletters, podcasts, videos, web pages &amp; infographics. Out of the office I moonlight as a gardening consultant for people trying to create more biodiverse backyards and living spaces. (Photo cred: @bryanmarshallarts)</image:caption>
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    <loc>https://www.mikeilovett.com/ideo-water-org</loc>
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    <lastmod>2024-10-08</lastmod>
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      <image:title>IDEO x Water.org - Celebrating milestones.</image:title>
      <image:caption>IDEO partnered with Water.org to launch Float, a savings app that uses interest earned to fund water projects around the world. This job called for Facebook ad copy, notification and in-app copy, and email newsletters. We wanted users to feel inspired and enlightened when they learned the impact their money had on people’s lives.</image:caption>
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      <image:title>IDEO x Water.org</image:title>
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    <loc>https://www.mikeilovett.com/get-tested-covid19</loc>
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    <lastmod>2024-10-08</lastmod>
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      <image:title>Get Tested COVID-19 - How the world responded to COVID-19</image:title>
      <image:caption>Early on it was clear that the US was lagging behind other countries in its response and containment of COVID-19. We wanted to look at how other countries responded and what yielded success in protecting communities. Spoiler: it’s testing and contact tracing.</image:caption>
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      <image:title>Get Tested COVID-19 - Widespread coronavirus testing is essential</image:title>
      <image:caption>As US states began to re-open or didn’t close at all, widespread testing was thin. The result was a second and even larger spike in COVID-19 cases than in early Spring. This piece was written to drive home that the only way for a community to re-open prior to a vaccine was widespread testing. As it turned out, “getting bored of it” was not effective.</image:caption>
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      <image:title>Get Tested COVID-19 - Protesting? Get Tested.</image:title>
      <image:caption>As the pandemic neared its third month, Minneapolis police officer Derek Chauvin murdered George Floyd. All around the world, people took to the streets to protest systemic brutality and racism. We wanted to help protestors protect themselves and their fellow protestors as the pandemic raged on. (Photo: Los Angeles, CA J Pinder @i_am_justinyourmind)</image:caption>
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    <loc>https://www.mikeilovett.com/workhuman</loc>
    <changefreq>daily</changefreq>
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    <lastmod>2024-10-08</lastmod>
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      <image:title>Workhuman - Make it stand out</image:title>
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      <image:title>Workhuman - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.mikeilovett.com/gardening-coaching</loc>
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    <lastmod>2024-10-08</lastmod>
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